He helps people buy and sell WordPress businesses at FlipWP, runs the WP Trends newsletter, and develops WordPress plugins.
It feels like the WordPress ecosystem has exploded this year with acquisitions happening left, right and centre. From high profile ones like Yoast and ACF, through to a continual stream of medium-sized companies being acquired nearly every week. It’s part of the reason why we’ve launched FlipWP to help people sell their WordPress product business to the right people, and give serious buyers a one-stop place to find their next acquisition.
Although many view every new acquisition with trepidation, I think it’s a real sign the ecosystem is maturing and growing in a way that will benefit all over the next 10 years.
As announced last week, Yoast was acquired by Newfold Digitalbut it was this post from Joost de Valk, explaining the reasons behind selling, that I found honest and fascinating. I can’t imagine the stress that COVID has put on business owners, being responsible for a large number of staff. Most people hear about an acquisition and instantly think money is the only driver. But not everyone wants the long term pressure and responsibility of running a business, and it was refreshing to hear Joost lay it out like that.
Earlier this year Automattic raised another round of funding to the tune of $288m, which involved buying back shares at a $7.5bn valuation. The funding round consisted of multiple investors – some new and some existing. With an ever growing marketshare of sites running WordPress, and Automattic growing at a good pace, the future of WordPress looks bright.
The WP Tavern new-ish Jukebox podcast recently had Cory Miller from Post Status to talk about WordPress Mergers and Acquisitions. It’s a great conversation that comes from both sides. Cory is one of the best place people to address this topic. Well worth a listen.
This week, a rather serious discussion broke out over rumors that Automattic has banned the use of “WP” in plug-in names because of trademark reasons . It turned out that the explanation is slightly different.